SERVICES

    Six ways I can help.

    AI consulting for small business, in plain language. Each service below explains the problem it solves, what I do, what you can expect, and how long it typically takes. Most engagements fall into one of these. Some clients need just one. Others need a few stitched together.

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    Every engagement starts with a free 30-minute call.

    Tell me what you're working on. I'll listen, ask questions, and give you a plain answer about whether I can help. No pitch, no pressure, and pricing is shaped to fit your situation, not a tier on a website.

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    01SEARCH & AI VISIBILITY

    Showing up when customers, and AI assistants, search for what you do.

    WHO THIS IS FOR

    Small businesses whose website exists but doesn't surface in search results. If your competitors come up first when someone Googles your category in your area, or if no AI assistant mentions your business when asked about local options, this is for you.

    THE PROBLEM

    Search has changed. Customers still type into Google, but increasingly they ask ChatGPT, Claude, Perplexity, or Google's AI summaries the same questions. Most small business websites weren't built to be found by either. The site looks fine to a human visitor but is invisible to the systems sending real customers your way.

    WHAT I DO
    • •Audit your site for the basics search engines need: page titles, descriptions, structured data, sitemaps, mobile readiness, page speed
    • •Set up the newer signals that AI assistants use, including FAQ schema, llms.txt, and content structured for AI to quote and cite
    • •Map the questions your potential customers actually ask, and write or rewrite key pages to answer them clearly
    • •Submit your site properly to Google Search Console and Bing Webmaster Tools (Bing matters more now because AI assistants pull from it)
    • •Set up tracking so you can see whether the changes are working
    WHAT TO EXPECT

    Better visibility in standard search results within 60–90 days. More mentions in AI assistant responses over time as those systems re-crawl your site. This is a foundation, not a magic switch. Search visibility compounds over months, not weeks.

    TIMELINE
    2–3 weeks
    02WEBSITE REDESIGN

    A working website that you actually own and can update yourself.

    WHO THIS IS FOR

    Small business owners whose current website is outdated, broken, or built by a freelancer who disappeared. If you can't update your own site or you're not sure who controls your domain, this is the place to start.

    THE PROBLEM

    Many small business websites were built years ago by a contractor who's no longer reachable. The site doesn't reflect the business anymore, leads come through a contact form that may not even be wired to a working inbox, and updating anything requires calling a developer. Sometimes the owner doesn't even control the domain or hosting.

    WHAT I DO
    • •Recover ownership of your domain and hosting if it's tangled up with a former contractor
    • •Rebuild the site on a modern platform you can edit yourself without coding
    • •Connect your contact form to your actual inbox with reliable notifications
    • •Write copy that sounds like the business owner, not generic marketing
    • •Set up basic analytics so you can see what's happening
    WHAT TO EXPECT

    A clean, current site that captures inquiries reliably and that you can maintain yourself. The site won't win design awards, but it will work, every day, on every device, without requiring a developer on call.

    TIMELINE
    2–3 weeks
    03TOOL CONSOLIDATION

    Cutting your monthly software bill without losing a single capability.

    WHO THIS IS FOR

    Owner-operators paying for more SaaS than they can keep track of. If you've ever opened your credit card statement and wondered “what is this charge for?”, this is the audit that answers it.

    THE PROBLEM

    Software bills creep. A team of 20 employees can easily accumulate 15 different SaaS subscriptions, half of which overlap, half of which are barely used. Often the bookkeeper is the only person who notices, but they don't have the technical context to know what can be cut without disruption.

    WHAT I DO
    • •Audit every active SaaS subscription tied to your company cards
    • •Map which tools each team actually uses vs. which ones just bill silently
    • •Identify the smallest set of tools that genuinely covers your needs, using whichever vendors are right for your business
    • •Migrate any data from canceled tools and run a transition period before cutting them off
    • •Write a one-page guide for your team explaining where each kind of work now lives
    WHAT TO EXPECT

    A clearer, shorter list of subscriptions and a defensible answer the next time a vendor pitches you something new. Most clients in this position have meaningful software spend going to tools that aren't earning their keep.

    TIMELINE
    1–2 weeks
    04INTERNAL AI KNOWLEDGE BASE

    An AI assistant trained on your company's actual playbook, not the internet's.

    WHO THIS IS FOR

    Businesses with significant institutional knowledge living in one or two key employees' heads. If you've ever thought “we'd be in trouble if [name] retired”, this is for you.

    THE PROBLEM

    Many SMBs run on tribal knowledge. Long-tenured employees know which vendors to call for which parts, how to price unusual jobs, which permits apply in which jurisdictions, and a hundred other details that nobody has written down. New hires take months to ramp up. When the knowledge-holder takes a vacation, work slows.

    WHAT I DO
    • •Sit with the experts in your business and capture how they actually think through their work
    • •Pull together your existing SOPs, vendor lists, jurisdiction notes, historical job data, and anything else relevant
    • •Build an internal AI assistant your team can ask real questions and get useful answers, using whichever underlying platform fits your existing software stack
    • •Set it up so the experts can keep adding to its knowledge as gaps surface
    • •Train the team on what kinds of questions it answers well and which still need a human
    WHAT TO EXPECT

    New hires reach productive output meaningfully faster, typically weeks instead of months. Your most experienced staff stop being interrupted by the same questions over and over. The system doesn't replace human judgment; it just stops your business from depending on any single person being available.

    TIMELINE
    4–6 weeks
    05WORKFLOW AUTOMATION

    Stopping the manual copy-paste between systems that everyone hates.

    WHO THIS IS FOR

    Service businesses where staff manually re-enter the same information into multiple systems. If your front desk is keying customer info into three different platforms, this is the cheapest fix you can buy.

    THE PROBLEM

    Most growing businesses end up with several systems that don't talk to each other, scheduling, billing, EHR, CRM, accounting, marketing, and a human spending hours each day translating between them. The work is boring, error-prone, and a leading cause of staff turnover at the front desk.

    WHAT I DO
    • •Map your full workflow from first touch to final invoice
    • •Set up automated connections so information entered once flows to all the systems that need it, using the right automation platform for your existing stack
    • •Add validation rules so missing fields get flagged immediately, not days later
    • •Build a simple dashboard showing what's happening at each stage
    • •Document the system so your team can extend it without me
    WHAT TO EXPECT

    Hours of recovered time per day across the team. Fewer errors. Better visibility into where your customers come from and where things are getting stuck. The time savings typically pay back the engagement within a quarter.

    TIMELINE
    2–3 weeks
    06AI TOOL AUDIT

    Telling you which AI tools are worth paying for, and which to skip.

    WHO THIS IS FOR

    Owners getting cold-emailed daily about AI tools who don't know what to buy or what to skip. If you've signed up for several AI subscriptions in the last six months and aren't sure if any of them are actually helping, start here.

    THE PROBLEM

    The AI hype cycle has generated a flood of tools, and most of them aren't right for any given business. Some employees might be quietly using one assistant, others paying out-of-pocket for another, someone signed up for a niche tool nobody else knows about. There's rarely a clear answer about what's actually worth the money.

    WHAT I DO
    • •Interview your team about their actual workflows and where AI is currently helping or could help
    • •Test relevant tools against your real work, content, research, drafting, analysis
    • •Write a short report ranking what fits your business, what's nice-to-have, and what doesn't apply
    • •Set up a shared workspace with the tools that genuinely improve output for your team
    • •Establish a quarterly review process so the same problem doesn't recur
    WHAT TO EXPECT

    A clear, written answer to “which AI tools should we be paying for?” Most engagements result in a smaller, better-used set of tools than the client started with. You'll have a defensible response to every cold-email pitch you get going forward: “we evaluated that category.”

    TIMELINE
    1 week

    None of these quite fit?

    Most engagements look like one of the six above. Some look like a combination. A few don't look like any of them, and those are often the most interesting. If you're looking for a small business AI consultant who'll listen first and recommend second, that's the work.

    Tell me what you're working on →